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What Do You Sell, Who Do You Sell It To and Why Everyone Has to Have The Same Answer

ViewPoint

A couple of years ago I wrote a blog for Salesforce.com about lead definition. 20,000 companies with multiple contacts and verified technical environment information—but with no email addresses. 20,000 companies with multiple contacts and verified technical environment information—but with no email addresses.

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Why ZoomInfo Acquired EverString

Zoominfo

Today, we announce the acquisition of EverString , and with it a fortifying of our core account, firmographic, and contact profile data. Combined with ZoomInfo’s depth on technographic, intent, and company attribute data, millions of key prospect and company records take on a 360-degree profile. About EverString.

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Why ZoomInfo Acquired EverString

Zoominfo

Source : Eric Wittlake, Heads Up: Account and Contact Data Might Be More Important Than You Think , TOPO, a Gartner Company Today, we announce the acquisition of EverString , and with it a fortifying of our core account, firmographic, and contact profile data.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. 2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing.