Industrial Marketing Today

SEPTEMBER 13, 2010

Source: Frost & Sullivan ) Peer referrals: This is primarily social media marketing or the online version of word of mouth marketing (WOM). Source: ITSMA ) Webinars: This is a very popular content marketing tactic used in industrial and B2B marketing.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

B2B Marketing Zone Posts

JULY 7, 2010

Take Your Content Strategy Up Stream - Marketing Interactions , June 2, 2010 During the Q&A of the Content is Marketing Currency Webinar, sponsored by GoToWebinar today ( #CntCrncy ), a question arose that I don’t think I did justice. Inbound Marketing (53). Webinar (102). Your goal is Brand ROI.

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40

Hubspot

JUNE 19, 2014

The action you want people to take could be anything: Download an ebook, sign up for a webinar, get a coupon, attend an event, and so on. A CTA can be placed anywhere in your marketing -- on your website, in an ebook, in an email, or even at the end of a blog post. WOM: Word-of-Mouth. Got a marketing acronym to add to the list?

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Convince & Convert

APRIL 22, 2010

Xspond ( [link] ) understands all 5 levels and we help B2C businesses achieve success, whether it's a campaign, inbound marketing or Social CRM. link] Michael Feldkamp Jay, I agree with you and love your visual representation of the levels of discourse and marketing on social networks.

Social Media 129

Social Media Paid Content Media Advertising Agencies 129

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. heck, even marketing acronyms. 2) Analytics. 18) Content.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28