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50 Inbound Marketing Resources Every B2B Marketer Should Subscribe To

SmartBug Media

As early pioneers of the inbound marketing movement, it should come as no surprise that the HubSpot blog is one of the most comprehensive resources for inbound marketers out there. In addition to blog articles and content, HubSpot also offers an amazing inbound marketing training curriculum —and it’s free! What Is Clubhouse?

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Business Blogging Turns 20 This Year (Plus 12 More Stellar Stats and Facts)

Webbiquity

Today this channel includes multi-author blogs and different formats like podcasting and video blogs ( vlogs ). Over 35% of bloggers are pitched every day or even more often by PR specialists—and the frequency is increasing. 6: The State of Search: 17 Illuminating SEO and SEM Statistics. #7: Bluleadz ).

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Rick Short Explains How to Turn Staff Into Prolific Bloggers

Online Marketing Institute

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

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The 29 Best Social Media Monitoring Tools

Webbiquity

Showcase reviews: PR Daily (Automate). A multi-channel marketing platform primarily for B2C marketers. Pricing: $129, $299 pr $479 per month; enterprise pricing by quote. Or use the multi-URL dashboard to enter lots of different web addressed and export a quick report.” ” — PRDaily (Automote).

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The Big List of Content Marketing Acronyms

Brandpoint

Ad-value equivalency, or AVE, is a PR tool for measuring the success of a given earned media campaign or placement. PR and ad agencies will check the earned media’s performance against how much it would have cost to pay for that same media coverage. SEM: Search Engine Marketing. AVE: Ad-value equivalency.

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The Power of Integrated Marketing: How Owned, Earned, Paid, and Shared Media Can Drive Visibility in a Zero-Click World

Hinge Marketing

As the world’s largest platforms strive to grow their dominance of the online user’s experience, marketers need to take a more comprehensive, multi-layered approach for their firms to survive and thrive. Integrated marketing communications (IMC) combines different marketing techniques and media channels into a single campaign.

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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity

are the most retweetable day/time of the week, per Dan Zarella of HubSpot. (I Facebook (71%) and Twitter (67%) are close behind…Other channels used by B2B marketers include YouTube (48%), blogging (44%) and online communities (22%).” And 73% of U.S. companies now use social media for marketing. Fridays at 4 p.m.