Forget Vanity Metrics: How To Get Serious About Marketing Analytics
Crimson Marketing
JANUARY 23, 2015
How many people from Twitter clicked-thru and filled out a form, or showed significant engagement (e.g. The problem is Google and other search engines are moving more and more towards personalized search results. What you see on Google search will be very different from what I see when searching terms as simple as “running shoes.”
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