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PR 2015: Top 100 Influencers & Brands

Onalytica B2B

Public relations is not what it used to be. Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. PageRank (Normalised). PageRank (Normalised). LT Public Relations. The way technology evolved has forced this discipline to change like it has never changed before.

PR 100
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Best of 2008: SEO Link Building

WebMarketCentral

As he notes in discussing the future of search, "Google will increasingly shift from measuring external popularity metrics, such as linking, to measuring the level of interaction, if they are not already doing so." For situations where that is not a practical option, Peter provides several other ideas. The next idea is.read the post!

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Blogger outreach is earned media PR, isn’t it?

Biznology

My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. “ Earned media (or free media) refers to favorable publicity gained through promotional efforts other than advertising, as opposed to paid media, which refers to publicity gained through advertising.[1]

Blogger 80
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How To Develop An Outreach Strategy: 15 Tips From Experts

BuzzSumo

I’m also very lucky to have a full public relations team at my disposal. They’re very skilled in analyst relations. Being able to combine the powers of traditional public relations with digital outreach is super beneficial to our company and our clients. You may wish to drive people to specific content.

Outreach 114
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Inbound Marketing the Way God Intended

Biznology

But until recently, when Google did a big check and adjustment to its algorithm, fake inbound marketing was outdoing the real thing. We don’t care about their compete.com score, their Google PageRank number, or their Alexa ranking. No, not at all. We really don’t care where they rank in Klout or Empire Avenue.