Everything Technology Marketing
JULY 6, 2013
Here are five of the most interesting content marketing trends we identified: Content marketing is going mainstream and is becoming more sophisticated to help marketers generate more leads and enable thought leadership. More than 82 percent of B2B marketers are increasing their content production over the next 12 months.
Everything Technology Marketing
JUNE 27, 2013
Download the B2B Content Marketing Report (2013) * required First Name: Last Name: Email: * Company: Top-5 Content Marketing Trends in 2013 Content marketing is going mainstream and is becoming more sophisticated to help marketers generate more leads and enable thought leadership.
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Everything Technology Marketing
JANUARY 31, 2012
Social media has clearly evolved from the experimental stage to become an established marketing tactic and lead generator in 2011. And here are the results: 1 - Integration of social media Social media remains the #1 topic in 2012. 2 – Content marketing Content marketing went mainstream in 2011.
Everything Technology Marketing
FEBRUARY 19, 2011
Generating Leads with Social Media Going back to the original question: how do you leverage social media to deliver conversions? Step 1 - Social Content Marketing One way to generate attention and leads is to create compelling assets that attract your audience and provide a launching pad for further engagement with your organization.
Everything Technology Marketing
NOVEMBER 14, 2009
These three elements will serve as the foundation for every subsequent market sales asset, such as product literature, public and analyst relations material, sales presentations and tools, website content, white papers, educational events, search engine key words and so on.
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