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Variety of Content is the Key in the Early Stages of the.

Industrial Marketing Today

Source: Frost & Sullivan ) Peer referrals: This is primarily social media marketing or the online version of word of mouth marketing (WOM). Leave a Comment { 1 trackback } Have Digital Marketing and Social Media Killed the Industrial Sales Job? This white paper aims to change that perception of them.

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Is Social Media Too Big For Its Britches?

Convince & Convert

Our natural desire for compartmentalization and shorthand has caused us to kill the value of “social media&# as a descriptor. You’ll perhaps remember that “social media&# was originally coined to reference user-generated content. And our modern definition of “social media&# still includes that component.