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Are PQLs the New MQLs in Sales?

Hubspot

NOVEMBER 14, 2018

MQLs and SQLs are remnants of the early days of SaaS when the needs of the customer took a backseat to the internal priorities and processes of the company. For example, free trial products, like Intercom , offer an introductory, time-limited product experience helping users find value in the product before making a serious commitment.

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Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

B2B Marketing Zone Posts

MAY 3, 2010

To help readers who missed the series, I pulled all the posts together in order. In the end, you knew if you had briefings with Yankee Group, Gartner, Forrester, Jupiter and Meta Group, you had your bases covered. For them to be successful, we need to help them establish their voices in a blog.

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