17 Silly Missed Lead Generation Opportunities
Hubspot
JANUARY 3, 2012
Creating that awesome offer and its optimized landing page is all well and good, but if you don't give your offer any more visibility than that, you're going to be hurtin' for leads. In fact, Forrester Research reports that companies that excel at lead nurturing generate 50% more sales-ready leads at 33% lower cost.
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