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ClickInsights: How can B2B marketers use content effectively for demand generation?

Ambal's Amusings

Forrester Blog for Interactive Marketing Professionals. Brian Carroll's blog B2B Lead Generation Blog. Mac McIntosh's Sales Lead Insights: A B2B marketing Blog. B2B Lead Generation Benchmark Study 2009. Sales Lead Expert’s Learning Center. Blog Sales Leads Insights Twitter B2B_Sales_Leads.

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How to Use Event Marketing to Generate Leads & Close Sales

Single Grain

Research from Forrester found that consumers are 57% more likely to become loyal to a brand that demonstrates real human communication. Provide Branded Merchandise. Have your event attendees become literal walking advertisements for your brand by giving out branded swag and merchandise at your events.