SmartBrief - Marketing

JANUARY 22, 2024

Let’s take a look at three trends in AI for B2B marketing that Forrester sees. Data challenges — including the lack of well-curated, high-quality data — impede AI progress and amplify privacy concerns and trust issues.

Marketing AI 83

Marketing AI B2B Marketing Trends Planning 83

Convince & Convert

JULY 7, 2014

This is a corner of the social media world that will be accelerating quickly, I believe. It’s Airbnb for privacy. It makes social media participation way easier, and their new iphone app – Daily – that recommends content for you to share is genius. Buffer does everything right.

Startups 168

Startups Paid Search Agency Work Management Marketing Management 168

Madison Logic

DECEMBER 14, 2023

Use generative AI to write blog articles, social media posts, and email campaigns. Forrester predicts that over 70% of buyers will complain about the collateral vendors share due to growing frustration over poor personalization and failure to demonstrate understanding their business needs.

Marketing AI 52

Marketing AI B2B Marketing Marketing Automation Services Work Management 52

Hubspot

SEPTEMBER 17, 2012

It may feel like a fustercluck, but there are actually some rules and regulations that go along with participating in social media. You know, the things that help make social media a nice place to be. And it breaks our hearts to see marketers giving an honest go of social media get banned from the networks.

Social Networks 28

Social Networks Copyright CAN-SPAM Rules 28

SpotMe Blog

JUNE 29, 2023

Pharma companies use social media, search engine marketing, and their own websites to connect with both professionals and patients. All marketing materials require approval to ensure compliance with FDA and FTC guidelines. Social media and advertising help reach patients. Partnerships provide credibility.

Paid Content 52

Paid Content Webinar Metrics Marketing Budget Marketing & Strategy 52

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. Social Media Tips, Tactics and Techniques.

Social Media 100

Social Media Paid Content Tactics Tips 100

SpotMe Blog

MAY 17, 2023

Use digital marketing strategies such as email marketing, social media engagement, and SEO-optimized content to create awareness and drive registrations. You can do this by providing post-event surveys, tracking attendance numbers, or measuring social media engagement. To find out more, check out our article.

Planning 59

Planning Enterprise Management Work Management Marketing Management 59