Content Marketing Institute

APRIL 10, 2018

HANDPICKED RELATED CONTENT: 5 Brands Share Their Content Marketing Process. After conducting a competitive assessment and focus groups, our team determined the buyer persona was an African-American woman with a master’s degree, promoted into a senior role within the last five years. Click To Tweet. Admit the truth.

Buyer Personas 110

Buyer Personas Ideal Customer Profiles Work Management Marketing Management 110

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B Sales and Marketing terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. One of the components of  inbound marketing.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Keeping up with the latest B2B marketing and sales terms is no simple task. With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. One of the components of  inbound marketing.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Your PR team was aware of most of these as it often had a hand in generating those placements. To succeed in social media, set aside your marketing plan , October 31, 2010 Forget your marketing PLAN? One component in sales team training is to perform a semiannual competitive assessment. And why not? Wait a minute.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Online Marketing Institute

JANUARY 4, 2011

Email Marketing: Improve deliverability by deleting subscribers? com : I have been struggling with getting the other managers here to help me update our corporate blogs. I’ve been focusing on how the buyer experience and the sales. You should even reward yourself when you do your. Lisa Keller : Great post!

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Hubspot

MAY 15, 2013

As a result, most classically trained marketers are lacking some critical skills required in today''s marketing word. In this post, we''ll explore how marketing has changed -- and what''s missing from traditional marketing curriculums. Old School: Smile and Dial for Media Coverage. New School: Got a Story?

Paid Content 28

Paid Content Education Planning Paid Search Agency 28