Sales Engine

NOVEMBER 12, 2015

We asked Jennifer Gluckow, owner of SalesInANewYorkMinute.com about how she trains salespeople to prospect for and acquire new business by blending the best of the old techniques we know and love, and how they can be incorporated into current tools, technologies and strategies. Okay, she's not ALL New York. She is online and on the money.

Cold Calling 120

Cold Calling Allocation Youtube Internet Marketing 120

Sales Engine

MARCH 28, 2016

What about broadcasting content on social media channels like Facebook and LinkedIn? Unfortunately, they are cutting off a lot of the APIs that allow the tools to automate that so it’s a little bit more manual but it’s worth the effort. We’ve had the best conversion results by reposting blog posts into LinkedIn.

Marketing & Strategy 120

Marketing & Strategy A/B testing Broadcasting Content 120

Sales Engine

JANUARY 14, 2016

Spread the word: To get maximum reach, post your blog or story to Facebook, Twitter, Instagram (pull the best short quote and embed a link to the full story.) Even though we have to stay on top of changing communication tools and techniques, what isn’t going to change is the importance of high-quality stories and rich multimedia stories.

Planning 120

Planning Content Marketing Best Practices Content 120