ViewPoint

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Social media ROI sucks! (Or, you can prove anything if you send out a survey)

ViewPoint

LinkedIn was rated eighth out of 13 channels and YouTube was 10th, followed by Google+, and Twitter. In last place: Facebook, whose problem (according to Forrester VP and principal analyst Nate Elliott) is poor targeting and static-image ad units. This is hardly a rejection of social media or even Facebook.

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Tweet Less and Talk More

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Follow Joanne on Google+ or Twitter @ReferralSales , or connect on LinkedIn and Facebook.' She is a member of the National Speakers Association and author of NO MORE COLD CALLINGâ„¢: The Breakthrough System That Will Leave Your Competition in the Dust and Pick Up the Damn Phone!: How People, Not Technology, Seal the Deal.

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

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Christopher mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator.

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

ViewPoint

Chris mentions Twitter’s recent launch of its self-serve ad platform similar to Google AdWords: marketers can go in with their credit cards and place ads. He also notes Facebook has just revamped totally its advertising line up with their new Reach Generator.