Examples Forrester P2P Public Relations 
Webbiquity
OCTOBER 8, 2019
They do email marketing, organic social media marketing, influencer marketing , and public relations (PR). Actually, the B2B market is about twice as large, according to Forrester. Regardless of whether one is marketing toothpaste or enterprise software, all marketing is ultimately P2P (person to person).
Convince & Convert
SEPTEMBER 20, 2010
This research raises two interesting questions: - Forrester published research earlier this year that said Facebook users (rather than Twitter users) were the source of much of the New Influencer population. link] via @jaybaer [link] Ike Pigott Bingo, but I quibble with the “Population of Illinois&# example. Great example!
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