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Abandon Your Marketing Automation System!?

LeadSloth

Notifications of companies visiting your website are available from Leadlander , Netfactor , LEADSExplorer and DemandBase. Basic lead scoring features are built into Salesforce.com, and data quality tools are available from vendors like Ringlead , CRM Fusion and Datatrim. So there are lots of useful add-ons available at a nominal price.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

7) Lead nurturing — automates follow up communication, is drip or event-triggered, and allows marketing to educate, persuade, and accelerate buyers as they move through the purchase process to the point where they become “sales ready.” 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging.