Single Grain

FEBRUARY 12, 2020

In fact, the two biggest reasons why we follow retailers on social media is to learn about upcoming sales and new products, according to Surviving the Retail Apocalypse survey: Brands are using social media to sell primarily with paid advertising and shoppable posts. First, let’s talk about paid advertising.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Marketing AI 98

LiveRamp

NOVEMBER 1, 2018

We hear it all the time in advertising, some form of “right person, right place, right message.” This is personalization. Personalization is often used on web and mobile, but as technology advances, we’re starting to see more sophisticated levels of personalization for platforms that were once not addressable.

Personalization 40

Personalization Advertising Agencies Mobile Advertising Lead Ranking 40

Convert

MARCH 13, 2024

ABlyft ABlyft is an A/B testing platform that supports web, mobile app, and product experimentation. It allows you to test on any platform—web, SaaS product, mobile app—both client-side and server-side. Apptimize Apptimize is an Airship company that’s arguably the leading solution for mobile A/B testing and feature release management.

Budget Programs 52

Budget Programs A/B testing Enterprise Management Tools 52