Webbiquity

JUNE 16, 2015

– White papers and research reports (59%). The top content marketing goals for B2C companies are customer retention/loyalty (88%), engagement (88%), brand awareness (87%) and sales (77%). eMarketer ). The most effective content marketing tactics according to B2B marketers are: – In-person events (70%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

ClickDimensions

JULY 3, 2019

According to eMarketer, this year, 84.5 On the other hand, content for customers should aim to deepen customer stickiness and loyalty. When done correctly, content marketing does exactly that and can inspire consumers to take action while positioning your organization as a valuable and trusted resource. Provide variety.

Content Marketing 70

Content Marketing Buying Cycle Content Emarketing 70

Webbiquity

JULY 26, 2010

Mi6Agency Marketing ( Emarketing CMO Demographics Case Study Audience Twitter Aging ). Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). We’ve Got Algorithms.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Valasys

SEPTEMBER 27, 2018

Product brochures, White papers and Case studies are the most influential assets in a B2B decision-making process (Eccolo Media, 2015). Buyer personas are used by 65% of B2B marketers when creating a content marketing plan (eMarketer, 2016). Mobile browsing time occurs 89% of the time on apps. Salesforce 2016).

Statistics 49

Statistics B2B Marketing Allocation Marketing Budget 49