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B2B Social Media Strategy and Executive Buy-in

Marketing Insider Group

I link to some of the latest research from firms like emarketer, Forrester, Morgan Stanley and the Altimeter Group and cite popular social media experts like Charlene Li, Shannon Paul, Jay Baer and Jason Falls. I explain the 5 steps required to gaining executive buy-in.

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B2B Lead Generation Blog: The One Piece Of Advice You Cant Generate Leads Without

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

Better educational resources, solid marketing plans, and dedicated content teams are making businesses more effective at content marketing. . . Takeaway : Traditional marketing channels like TV adverts, direct mail and telemarketing all requires a lot of money to get started. Or, at least put it to the test :). . . #10.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. by eMarketer. Social Media Is Greater Marketing Priority for Small Businesses by eMarketer. Marketers Put More Lead Gen Budgets Online by eMarketer.