Online Marketing Institute

NOVEMBER 1, 2010

April 30, 2009 — Laura Ramos Email, Search, and Direct Mail Deliver Results Over Time I am very appreciative to Roy Young and Ann Handley at MarketingProfs for partnering with Forrester and me on the B2B marketing budget trends and effectiveness survey. This is the first year we asked about the role of the corporate Web site.

Marketing Mix 40

Marketing Mix Tactics Work Management Marketing Management 40

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Eloqua Experience 2010 , October 20, 2010 This week I attended the Eloqua Experience, Eloqua’s user conference in San Francisco. The big news of this event is the launch of Eloqua 10. The revamped user interface makes working with Eloqua a lot of fun. They are raving about Eloqua 10. That was very intuitive.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

LeadSloth

JANUARY 12, 2010

Mike Volpe , VP of Inbound Marketing, Hubspot. Steve Woods , CTO, Eloqua. With shiny new marketing automation platforms now in place, 2010 promises to be the year that marketers begin to create business processes to measure and manage the marketing funnel. Steve Woods, CTO, Eloqua ( @stevewoods ).

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100