seo.co

MARCH 12, 2021

A personal trainer’s stretchy business card that resembles an elastic resistance band. While it can be effective when executed with a good vision, astroturfing can also raise questions around legality, ethics, and authenticity (should the truth of the campaign be exposed). A foam business card that comes rolled up in a rubber band.

Astroturfing 98

Astroturfing Creativity Marketing Strategy Marketing & Strategy 98

seo.co

MARCH 12, 2021

A personal trainer’s stretchy business card that resembles an elastic resistance band. While it can be effective when executed with a good vision, astroturfing can also raise questions around legality, ethics, and authenticity (should the truth of the campaign be exposed). A foam business card that comes rolled up in a rubber band.

Guerilla Marketing 64

Guerilla Marketing Astroturfing Creativity Marketing Strategy 64

Convert

APRIL 18, 2022

Or customers are happy about discounts they receive through loyalty programs. Sullivan recently spoke about the ethical conundrums caused due to the mass democratization and access to A/B testing tools on an episode of the UX podcast. Use the concept of price elasticity like Apple does with its iPhone models.

Pricing 52

Pricing Price Ethics Marketing & Strategy 52