Sat.Nov 24, 2012

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Content Marketing is Not More Content Output

Industrial Marketing Today

It used to be that the biggest challenge faced by B2B content marketers was “What will we write about?” At least that was what I heard most often from many [.]. This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.]. Content Marketing B2B Content marketing Inbound Marketing Industrial Marketing

Top Internet strategy, marketing and technology links for the week of November 24, 2012


News & Notes

API 11

The Best Branded Content of the Week: November 24, 2012


With the holiday season upon us, its impossible not to feel bombarded with advertising. However, many companies are embracing branded content this year, and taking a less pushy approach to their marketing. Here are the brands who produced the best branded content of the week: Dumb Ways to Die - Melbourne Metro. As an added piece of content, the song is now available for purchase on iTunes.