Sat.Dec 15, 2012

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The Best Branded Content of the Week: December 15, 2012


This week, the best branded content has a little bit of everything. From superheroes to talented dogs, brands are pulling out all the stops to create interesting and innovative content to entice their audiences. Mini Cooper – Driving Dogs. Going for the “awwww” factor, Mini Cooper teamed up with the Society for the Prevention of Cruelty to Animals (SPCA) to teach three dogs to drive.

Top Internet strategy, marketing and technology links for the week of December 15, 2012


Here are the top Internet strategy, marketing and technology links for the week of December 15, 2012… Social Media Disconnect: Are Marketers Out of Touch? Marketing Profs) Your Social Media Marketing Checklist for 2013 (Mashable!) News & Notes

Nature or Nuture – How the Superstars Seal the Deal

Sales Intelligence View

If you’ve noticed that the same salesperson is always at the top, it’s because that’s probably true. In fact, a study done by Harvard University found that 4% of sales reps make 94% of the sales in the United States. Are they just born sellers, or do they know something that you don’t? The truth is that they are simply beating us to the punch. What can you learn from these salespeople?

Take the 2013 Lead Generation Survey and Receive Free Report

Everything Technology Marketing

Our 40,000+ member B2B technology marketing community on LinkedIn is conducting a lead generation survey to better understand how B2B marketers are adjusting to new challenges around lead gen, and to identify new trends and best practices for 2013. Please follow this link to take the 5-minute survey now: As a survey participant, you will receive an exclusive, free copy of the survey report before it is published to a broader audience. Thank you for participating in the survey!

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