Dwell, Intent Signal, Marketing Automation and Marketing Automation Services

First-Party, Second-Party, Third-Party Intent Data: Diving into Notable Differences

Only B2B

FEBRUARY 11, 2024

Analyze visitors’ dwell time, visited pages, specific feature interactions, and even if they started but abandoned the demo form. This paints a detailed picture of their intent and concerns. Cost-Effective: Usually requires minimal additional investment beyond existing tools. Must Read: How to Collect B2B Intent Data?

Intent Data

Intent Data Intent Work Management Marketing Management

What Is Buyer Intent Data? (and How Can I Operationalize It in 2019?)

Terminus

JULY 17, 2019

The average B2B consumer is already 67% of the way through their buyer journey before they consider engaging with your sales team and 80% are seeking out professional services online when searching for services. Buyer intent data encompasses the signals which indicate a prospective customer is interested in buying.

Buyer Intent

Buyer Intent Intent Data Top of Funnel Intent

B2B Marketing Zone

First-Party, Second-Party, Third-Party Intent Data: Diving into Notable Differences

What Is Buyer Intent Data? (and How Can I Operationalize It in 2019?)

Webinars

Stay Connected