14 Copywriting Examples From Businesses With Incredible Copywriters
Hubspot
JANUARY 17, 2019
The years-old " The Man Your Man Could Smell Like " campaign was memorable for many reasons, but one of them was that it gave Old Spice a voice -- voice that came through in every video, commercial, tagline, Facebook update, tweet. It means getting your point across concisely and not dwelling on the details when you don't have to.
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