Industrial Marketing Today

AUGUST 3, 2010

Defining B2B Customer Engagement Forrester Research has proposed a definition of customer engagement that makes a lot of sense to me. These statistics are easily and readily available from your dashboard in Google Analytics. You could do the same thing with the number of downloads of a PDF document from your site.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Convince & Convert

JULY 28, 2010

Have them document EVERY question they receive. link] [link] duane forrester Alltop RSS – 5 Ways to Turn Helpfulness Into Marketing Greatness [link] [link] Matt McDougall 5 Ways to Turn Helpfulness into Mktg Success. When you find a pattern, create content to address it. This is the strategy of creating a Social FAQ.

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

Webbiquity

JANUARY 10, 2010

Noting some statistics on the explosive growth of online video, David L. Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research. Forrester: B2B Marketers Need To Keep Up With Business Technology Buyers On Social Media by Forrester Research.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Convince & Convert

FEBRUARY 23, 2012

The RSS feed is: [link]. This statistic struck me. We have Bubba Gump Shrimp Company, which means I get to quote Forrest Gump all the time. What we do is we have brand personality documents. Listen Now. Click the play button to listen here: Download the audio file: [link]. Find us on iTunes: [link]. Lauren : Yes.

Social Media 118

Social Media Paid Content Media Paid Search Agency 118