Crimson Marketing

SEPTEMBER 15, 2015

Tracking data, identifying buyers and following leads throughout the entire sales cycle has become a conventional practice, even in areas like digital display signage. Display Data: The importance of martech in collecting user engagement data is not lost in the world of video displays.

Advertising Agencies 100

Advertising Agencies Display Analytics Advertisements 100

Crimson Marketing

AUGUST 19, 2013

proficient in email, SEO, SEM, online display, content, nurturing, social, etc.) Using Data Marketing to Target Online Display Ads. The company was able to augment its traditional direct (physical) mail campaign for these prospects with targeted online display advertising, through a marketing technology vendor.

Marketing Management 100

Marketing Management Planning Paid Search Agency Mobile Advertising 100

Crimson Marketing

OCTOBER 15, 2015

Today, platforms like Twitter and LinkedIn allow marketers to target ads and collect prospect data which have turned social into a more bottom-of-the-funnel direct response channel. B2B companies should focus more on LinkedIn, Twitter and Facebook, while B2C companies are better served on Instagram and Pinterest. . ” 14.

Top of Funnel 100

Top of Funnel SEM Digital Marketing Funnels Marketing Analytics Tools 100