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10 Ways to Earn Customer Trust on Your E-commerce Site

Outbrain

A lock icon next to a URL indicates a secure sockets layer (SSL), a form of advanced security that handles sensitive information such as customer names, phone numbers, emails, and credit card numbers. Savvy online shoppers know to look for that – and the lock icon – before making an online purchase. 2/ Site security.

Lock-In 37
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365 Marketing Quotes to Keep You Fired Up All Year

Content Standard

” — David Ogilvy “Word of mouth can be as important, if not more important, for neighborhood businesses as traditional advertising.” ” — Ekaterina Walter “Advertising brings in customers, but word-of-mouth brings in the best customers.” If it is not news it is worthless.”

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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Like a fussy deconstructed salad at a downtown restaurant with ridiculous unisex bathrooms, Facebook wants us to publish in tiny bursts of words, pictures, videos, and single purpose apps, rather than the page-length containers and complicated databases of yore. Do You “Like&# Me in Attack Mode?

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

Like a fussy deconstructed salad at a downtown restaurant with ridiculous unisex bathrooms, Facebook wants us to publish in tiny bursts of words, pictures, videos, and single purpose apps, rather than the page-length containers and complicated databases of yore. Do You “Like&# Me in Attack Mode?

Facebook 167
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What’s the Right Content for Each Stage of the Marketing Funnel?

Single Grain

Finding the right content to answer the customer’s questions, nurture their opinion of and relationship with you, and ultimately convert leads into paying customers is hard. Imagine if every new visitor to your website bought a product. How much easier (and more profitable) would your life as a marketer be? Click To Tweet. Social Media.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

There was no shatteringly impactful takeaway from SXSW 2010, as it seems we’ve entered a (sure to be brief) innovation lull. But, I absorbed many smaller lessons that will help guide my thinking about the conference, technology, and social business in the coming months. More so than any other event I attend, SXSW is conference roulette. .&#

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101 Sure-Fire Ways to Make People Hate Your Marketing

Hubspot

Valentine's Day is just around the corner, and love is in the air. But even if there isn't someone special in your life right now, as a marketer, that doesn't mean you still can't get into the lovin' spirit. If you're creating marketing people love , that is. 2) Or just spend your time on the wrong social networks. Research smesearch.