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Copyright expert Nicholas Wells on the newest Google Bowling

Biznology

How can a lawyer explain Google Bowling? So, we have a technologist/marketer turned IP attorney that I was pleased be able to interview on the newest form of negative SEO or Google Bowling–illegal using copyright law against your competitors. NW: The DMCA was pretty controversial when it was passed in 1998.

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How Poor Website Security Negatively Impacts SEO Rankings

Single Grain

Switching from HTTP to HTTPS is a simple step that can carry your business forward on Google's SERPs, because Google flags every site as “unsafe” unless it has an HTTPS certification. At first, HTTPS was a lightweight ranking signal and then over time, Google laid more weight on HTTPS as a ranking signal.

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