The ROI Guy

NOVEMBER 4, 2010

Not surprisingly, spending on company websites will increase the most, growing 43% over 2009 levels, and social network marketing is expected to increase as well, with an increase of 45% over 2009. Sales is being invited later into the decision making process and even worse, potentially disintermediated from the cycle altogether.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40

Buzz Marketing for Technology

JUNE 27, 2008

One of the initial goals of KM was disintermediation -- getting rid of the layers between front-line people and useful information. He described the powerful, integrated newsfeeds and personalizable news profiles, the paintakingly populated databases, and the collaborative spaces we provided as "nice to have, not need to have".

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100

B2B Marketing Zone Posts

OCTOBER 5, 2010

When you’re just starting with social media, this may seem like a pipe dream, but if you’re not watching for responses, you may miss them when they happen. Check for the Mentions stream under your profile. Social Media (239). 20+ Cool Social Media and Web Tools , September 15, 2010. Disintermediation (3).

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40