Martech

DECEMBER 16, 2022

This is where a unified system — a digital experience platform (DXP) — can help make your marketing ops more efficient and effective. What is a DXP? Today’s customers expect seamless experiences as the baseline — so a DXP might sound very appealing. A consistent brand experience. Who it’s for.

Digital Experience Platform 85

Digital Experience Platform Marketing Automation Services Ad Building Digital Asset Management 85

Martech Advisor

OCTOBER 15, 2019

This approach to marketing, which is based upon delivering personalized experiences to each customer along their unique buying journey, needs robust, reliable data in order to make the decisions at each touchpoint with the customer. to DXPs to improve customer experience.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 84

Convert

MARCH 21, 2023

Data Privacy You want to maintain respect for privacy, especially when studying user behavior across your marketing touchpoints. Contentsquare (Clicktale) Clicktale is now part of Contentsquare, the Digital Experience Platform (DXP) for customer experience analytics on websites, web apps, and mobile apps.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

Convert

OCTOBER 27, 2021

More lift at the front end, more touchpoints hit, more leads, more sales, higher average sales, and more repeat sales? Ideas and Opinions Beat Data. It doesn’t matter if it’s your personal opinion or that of the Highest Paid Person (HiPPO), you need to test and trust the data. Opinions don’t matter, results do.

Paid Content 52

Paid Content Paid Search Agency Budget Programs Work Management 52