How to Do A/B Testing in Marketing (A Comic Strip Guide)
Convert
OCTOBER 27, 2021
It doesn’t matter if you’re a small business or an enterprise company, A/B testing can help you get ‘more’ from all of your marketing efforts. A/B testing is the process of taking one ‘event’ that your audience experiences, measuring its performance, then testing a variation of that experience to see which performs best.
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