Martech

SEPTEMBER 7, 2021

MarTech’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. Good morning, Marketers, and people are talking about the Replacement Survey. But as for security, the low score might reflect that the survey was being taken by marketing rather than by IT.

Digital Asset Management 107

Digital Asset Management Enterprise Management Allocation Marketing Management 107

chiefmartech

MARCH 28, 2019

The following is a guest post by Tony Byrne , founder of Real Story Group , an independent analyst firm that evaluates technology vendors and delivers hard-hitting research and advice. RSG only works on the “buy” side to advise enterprise tech decision-makers, and never works for vendors. How We Got Here. Intelligence Hubs.

Enterprise Management 80

Enterprise Management Digital Asset Management Work Management Marketing Management 80

Marketing Insider Group

OCTOBER 28, 2020

For the past 10 years or more, I’ve been analyzing, strategizing, building, optimizing, and measuring the content marketing programs for companies in just about every industry and sector there is. In fact, in my last count, we have done fully customized content marketing strategy workshops for more than 80 different companies.

Enterprise Management 266

Enterprise Management Digital Asset Management Work Management Marketing Management 266

Martech Advisor

OCTOBER 24, 2019

This article by Jake Athey, VP of Marketing at Widen Enterprises, shares the story of a nightmare, all because digital assets were mislabeled, noncompliant, or missing altogether. She submitted the request to the vendor’s sales team, who sent it to the marketing coordinator. Walk with us through the gallery.

Enterprise Management 43

Enterprise Management Digital Asset Management Work Management Marketing Management 43

Buzz Marketing for Technology

JUNE 27, 2008

At the time of writing this introduction (August 2006), no particular product or service exists that can definitively be categorised as a PLE, although some prototypical work is in progress. PLEs are meant to simplify managing these artefacts, creating meaning through aggregation, linking and metadata tagging (eg comments, keywords).

Digital Asset Management 100

Digital Asset Management Work Management Marketing Management CMS Development 100

TrustRadius Marketing

NOVEMBER 2, 2022

2022 BEST SOFTWARE LIST FOR SMALL BUSINESSES. Recognizing the best software products based on their customer satisfaction, performance via reviews, and small business market fit. Best Software List for enterprise buSINESS Best Software List for mid-sized buSINESS. Best Software for Small Business.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

ConvertKit

APRIL 2, 2021

In early 2015, Khe was working in a high-profile job in finances: a managing director at a Wall Street company. He needed a better system to manage subscribers and unsubscribes than BCCing everyone, and he signed up for an email service provider; his first choice was Mailchimp. Let’s jump into Khe’s story.

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Newsletter Landing Pages Business Digital Asset Management 114