Remove Digg Remove Media Plans Remove PR Remove Spending
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Book Review: Social Media Marketing – An Hour a Day

Webbiquity

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. consumer-generated media, touchpoint analysis, measurement and metrics, planning a campaign (ugh, social media campaign ?),

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Your corporate website needs to become a trap

Biznology

Everyone’s obsessed with drawing visitors to their sites and online social media properties through advertising, SEO, marketing and PR; however, when the stars align and someone actually clicks through and comes into your sphere of influence, do you have a collections strategy? In the past, it’s been StumbleUpon.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social Media results can’t be measured False. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics. link] Susan M Kuhn Very good distinctions between one-way media and social media.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well. Spend some time tractor beaming your current visitors and watch that recurring visits stat rise. Im Jay Baer.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I need validation for spending time on Twitter! Read Jay Baer’s article “The 7 Steps to Creating a Social Media Strategy” for [.] link] Top 250 Blog Posts – Advertising, Marketing, Media and PR « Spotlight Ideas [.] Develop a Social Media Strategy in 7 Steps – Jay Baer – Aug ‘09 [.] Im Jay Baer.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Where you spend marketing dollars also says a lot about a brand. Wanna to know how to get a successful media strategy, check [link] [link] Ritu Are You Taking Social Media Shortcuts? link] [link] Ritu Are You Taking Social Media Shortcuts? link] [link] AdailSoares RT @AlexKaris: Are You Taking Social Media Shortcuts?