Writing on the Web

OCTOBER 21, 2010

The Homer Simpson Guide to Content Marketing" alt=" 7 Ways to Market to the Subconscious Brain: The Homer Simpson Guide to Content Marketing" />. Content marketing and the people who write marketing messages must understand how consumers’ brains work if they want to engage and create trust and loyalty.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

JULY 7, 2010

There are a couple key persuasion triggers to remember when composing sales content: Social proof. A perfect example can be seen on Internet marketing gurus sites. A bit of background, in case you’re wondering… I’m not making this stuff up, it’s been researched to death by scientists and marketers.

Ning 100

Ning Advertorials Trigger Marketing Ethics 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. To succeed in social media, set aside your marketing plan , October 31, 2010 Forget your marketing PLAN? Ten social media problems that drive marketers nuts , October 21, 2010 Trying to deliver measurable business results from social media marketing can be frustrating.

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B2B Marketing Enterprise Management Planning Work Management 40