WebMarketCentral

JUNE 8, 2007

One more differentiator: As easy as it is to create and launch an email marketing campaign using VerticalResponse (in minutes really), you can also design and launch a direct mail postcard campaign to your postal addresses. , an easy-to-navigate website, tons of marketing resources, PR, tradeshows (we're going to eBay Live in June!)

Work Management 20

Work Management Marketing Management PR Paid Search Agency 20

WebMarketCentral

AUGUST 10, 2005

WMC: What is your key differentiator (or differentiators)? New business often comes via word of mouth. When you do both, you attract companies that already have a systems view ofhow things really work. That puts us more in sync with presidents andCEOs --and increases our effectiveness on their behalf.

Word of Mouth 20

Word of Mouth Differentiation Work Management Consulting 20

WebMarketCentral

FEBRUARY 20, 2008

Marketers Can Buy Buzz by MediaPost Online Spin Max Kalehoff of Clickable presents some interesting findings on the (highly positive) correlation between media spending and word-of-mouth "buzz." Can you buy customer loyalty? by Loyalty Marketing Blog Jonathan Treiber makes the case that customer loyalty can't be bought, only earned.

Branding 20

Branding Brand Identity Marketing & Strategy Best Practices 20

WebMarketCentral

SEPTEMBER 24, 2005

WMC: What is your key differentiator (or differentiators), that is, what separates you from your competition? This is what differentiates us from all the rest of the businesses associated with the Live Chat support space. FA: Well, we do not have much of a competition today in our space.

Work Management 20

Work Management Marketing Management SEM Allocation 20