The Marketer's Guide to Developing a Strong Corporate and Brand Identity
Hubspot
OCTOBER 26, 2015
Or if you prefer, it can be achieved with an in-depth research survey and audit that looks at your brand awareness, usage, attributes, and even purchase intent. Here is an RFP (request for proposal) template you can use to formulate your thoughts if you choose to reach out to agencies. but more on that later.
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