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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). Earnest on B2B ( Cross-Sell Acquisition Target Campaign Differentiation Statistics Experience ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). June 30, 2010.

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The Best Video Content for Every Step of the Marketing Funnel

Convince & Convert

By injecting video into your email, you can excite your target audience and differentiate yourself. By doing this in a friendly, honest, and transparent way, you also build up goodwill which spurs leads onto that eventual purchase. At this stage of the funnel, it’s time to really nurture those leads.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

What differentiates this information as content is that it is designed for a specific audience, for a specific purpose. How does your vision differentiate your business from your competitors? REI’s content hub has enough complexity to deserve a microsite. It also goes far beyond the digital world. It’s not meaningless.