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How to Be an Agent of Change: Examples From Top Content Marketing Award Winners

Content Marketing Institute

If you are looking for the inspiration to advance your content marketing practices, I highly recommend checking out some of the noteworthy efforts this year’s Project of the Year winner and finalists have produced: Ideas of Order magazine. 4 weeks after @caclosets debuted its magazine, it was generating $42 for every $ spent.

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17 Questions On How To Build A Content Marketing Strategy [Q&A]

Marketing Insider Group

Commit to differentiating yourself by how helpful your content is going to be , not what your voice is. Is there really a clear differentiation in the types of content that we should match with each stage of the buyer’s journey? I would say there is more of a tendency than a differentiation.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Pricing Based on Customer Expectations , May 26, 2010. B2B Internet Marketing Strategies ( Amazon Viral Marketing Plan Aggregator Pricing Examples Strategy Personalization Measure Ads ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Sarah Worsham ( @sazbean ). June 7, 2010. Optimization.

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Interactive Storytelling: How to Make Your Content Strategy Soar in 2017 (with Examples and Stats)

SnapApp

One of the keys to content marketing success is differentiation. You need to differentiate yourself, and find a more effective way to engage your readers. Time magazine launched the interactive “burger builder”: With the burger builder, find out which cities share your taste in burgers, and share your results.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

What differentiates this information as content is that it is designed for a specific audience, for a specific purpose. It has everything anyone interested in or who works in the tech industry could be interested in: A monthly online magazine, FOCUS. How does your vision differentiate your business from your competitors?