Buzz Marketing for Technology

JULY 28, 2010

Those already predisposed to buying our products and create a level of service and differentiation for them that is commensurate with their buying habits? Getting a customer is not the end goal it’s the middle In a recent speech by Josh Bernoff of Forrester Research. I think we owe it to our organizations to really take care of them.

Communities 100

Communities Curation Top of Funnel B2B Marketing 100

Buzz Marketing for Technology

NOVEMBER 1, 2013

When this same visitor returns to one of the fashion sites, wouldn’t it be more effective to personalize and differentiate the messages and offers she sees? While consumers may have been to your site before, they are not experts in every single product that your brand makes and what differentiates those products/prices from competitors.

Ideal Customer Profiles 100

Ideal Customer Profiles Conversion Mobile Marketing eCommerce 100

Buzz Marketing for Technology

MARCH 13, 2014

The key to obtaining a 360-degree view of high-value customers means personalizing and differentiating every message by offering an array of online content to drive maximum conversion and revenue uplifts. But identifying the best customers online and serving them the content they need is easier said than done.

Sales Qualified Leads 100

Sales Qualified Leads Lead Ranking Lead Scoring Ideal Customer Profiles 100