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What, exactly, does a fractional CMO do?

The Marketing Blender

Often a fractional CMO will lead the improvement of your positioning, differentiation, messaging, and brand while also developing the plans and campaigns to increase current customer revenue, increase leads and improve lead quality, and orchestrate strategic initiatives such as product launches or penetration of new markets. Implementation.

CMO 98
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What, Exactly, Does a Fractional CMO Do for My Business?

The Marketing Blender

Often a fractional CMO will lead the improvement of your positioning, differentiation, messaging, and brand while also developing the plans and campaigns to increase current customer revenue, increase leads and improve lead quality, and orchestrate strategic initiatives such as product launches or penetration of new markets. Implementation.

CMO 52