Remove develop

Cintell

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The Right Customer at the Right time

Cintell

Data processing centers can be established to identify and segment distinctive buyer personas, provide intelligence on their behaviors, pinpoint relevant content and target optimal channels for optimal customer engagement. Finding the right customer. Finding the right customer.

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Live Blogging from the SiriusDecisions Forum on Operationalizing Personas

Cintell

” “I’m familiar with persona development, but want to understand how to practically apply and use personas, not just create them.” ” “If you’re not being audience-centric, then you’re being product centric. People don’t care about your product until they figure out how it connects to their problem.”.