Only B2B

APRIL 3, 2024

Read on to delve into how intent data can illuminate your prospect’s intent, leading to the identification of sales-qualified leads and increased deal closures. be What is Intent Data and How Does it Help Identify Sales-Qualified Leads? 30% of companies plan to increase their investment in intent data.

Sales Qualified Leads 71

Sales Qualified Leads Intent Data Lead Ranking High Quality Lead 71

Aberdeen

NOVEMBER 5, 2019

In fact, according to Forrester , programmatic advertising will account for the majority of all advertising spend over the next few years. However, intent-fueled programmatic ads allow marketers to target companies/users based on whether or not they demonstrate intent to buy. Program Ads Based on Device Intent.

Paid Search Agency 64

Paid Search Agency Lead Scoring Lead Ranking Ads 64

Content4Demand

NOVEMBER 5, 2021

The True Influence approach provides robust audience segmentation and filtering using an unlimited combination of multi-variant intent topics including company contacts, locations and installed technology criteria. How can intent data help marketers build content that's customized for unique accounts and target buyers?

Intent Data 92

Intent Data Intent Top of Funnel Intent Signal 92

Martech

MARCH 10, 2022

Most of the B2B buying journey is conducted anonymously until the buyer gets closer to the point of purchase, which is why a tech-driven “zero-touch” demand gen strategy is critical for growth. 63% of purchases have more than four people involved in the buying group (up from 47% in 2017). — to targeted accounts.

Account Based Marketing 105

Account Based Marketing Ideal Customer Profiles Enterprise Management Work Management 105

DiscoverOrg

AUGUST 7, 2018

These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. Where can I find Intent data? The trifecta: Fit + Opportunity + Intent data.

Intent Data 314

Intent Data Intent Lead Ranking Bombora 314

DiscoverOrg

AUGUST 7, 2018

These signals, aggregated across a company, and measured against normal levels of baseline activity for a given topic can be a strong indication of purchase intent and they often surface long before prospects visit your site or your competitors. Where can I find Intent data? The trifecta: Fit + Opportunity + Intent data.

Intent Data 120

Intent Data Intent Lead Ranking Bombora 120