Smashmouth Marketing

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Poll: Demand Gen Experts Use Equal Mix of Inbound & Outbound Marketing

Smashmouth Marketing

First, it can be targeted to specific demographics. So below is a mini product review of LinkedIn Polls: The application is extremely easy to use, and the ability to promote it free to your network or paid through LinkedIn's systems provides incredible flexibility. We highly recommend using the paid LinkedIn poll feature for two reasons.

Demand 100
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Poll: Demand Gen Experts Use Equal Mix of Inbound & Outbound Marketing

Smashmouth Marketing

First, it can be targeted to specific demographics. So below is a mini product review of LinkedIn Polls: The application is extremely easy to use, and the ability to promote it free to your network or paid through LinkedIn's systems provides incredible flexibility. We highly recommend using the paid LinkedIn poll feature for two reasons.

Demand 100
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MarketingSherpa Marketing Summit: Emily Salus of CollabNet on Lead Scoring

Smashmouth Marketing

In a pure outbound campaign we may just know their name, title, and company demographics? Emily: As I mentioned earlier, there are both demographic and activity aspects to each lead's score. Mike: Some people believe a lead isn't a prospect until they score at a certain level. How do you measure prospects that have yet to be touched?

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MarketingSherpa Marketing Summit, Emily Salus of CollabNet on Lead Scoring

Smashmouth Marketing

In a pure outbound campaign we may just know their name, title and company demographics? Emily: As I mentioned earlier, there are both demographic and activity aspects to each lead’s score. Mike: Some people believe a lead isn't a prospect until they score at a certain level. How do you measure prospects that have yet to be touched?