DealSignal

MAY 3, 2021

For example, if a user searches and reads an article about “cloud computing” and “big data,” that means that they have an interest in, and potentially the intent to purchase, services related to those topics. What types of intent data are there? You can then create targeted ad experiences that are more relevant to the users.

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

DealSignal

MARCH 22, 2023

Marketers know this but often feel at a loss about what to do because they don’t want to miss out on relevant data points, like company size, job title, and other important attributes for sales to know. The best way to approach personalization is to first create buyer journey maps that are based on historical data.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52

DealSignal

JANUARY 25, 2023

Request a demo now and see how DealSignal can fuel your revenue engine! GET THE DEMO! #2 2 Use lookalike modeling to identify new leads to focus on An effective one among the 7 key ABM tactics is to leverage your existing account data to find similar companies that could be ideal clients. GET THE DEMO!

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing & Strategy 52

DealSignal

JUNE 3, 2021

Marketers know this but often feel at a loss about what to do because they don’t want to miss out on relevant data points, like company size, job title, and other important attributes for sales to know. The best way to approach personalization is to first create buyer journey maps that are based on historical data.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 52

DealSignal

DECEMBER 27, 2021

B2B email marketing is when a business sends emails to other targeted business professionals to generate leads, build client relationships, schedule demos, and/or schedule sales calls. B2B email marketing is not blasting promotional material to a large number of recipients, hoping that someone responds or becomes a lead.

Marketing Automation Services 101

Marketing Automation Services Email Marketing B2B Marketing Practices 101

DealSignal

FEBRUARY 1, 2024

Nirosha Methanada, VP of Marketing at Influ2 , adds that “Relevance, creativity, and consumer experience throughout the advertising journey will be critical in the B2B marketing trends of the future. Relevance, creativity, and consumer experience throughout the advertising journey will be critical. Clear Pricing.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing AI 52

DealSignal

JANUARY 31, 2023

Nirosha Methanada, VP of Marketing at Influ2 , adds that “Relevance, creativity, and consumer experience throughout the advertising journey will be critical in the B2B marketing trends of the future. Relevance, creativity, and consumer experience throughout the advertising journey will be critical.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing Management 52

DealSignal

FEBRUARY 26, 2024

B2B email marketing is when a business sends emails to other targeted business professionals to generate leads, build client relationships, schedule demos, and/or schedule sales calls. B2B email marketing is not blasting promotional material to a large number of recipients, hoping that someone responds or becomes a lead.

Email Marketing 52

Email Marketing Marketing Automation Services B2B Marketing Practices 52

Inbox Insight

NOVEMBER 23, 2022

The reality is not all leads are good leads – some have a higher potential deal value than others, some are already researching your products, while others have no interest in buying. Personalization is key to improving lead generation quality. Create gated content to capture leads. Personalize touch points.

Lead Ranking 98

Lead Ranking Lead Generation Sales Qualified Leads Ideal Customer Profiles 98