Engagio

JULY 20, 2023

With Demandbase report capabilities, you can set your CMO (and yourself) up for success by defining reporting requirements and intervals upfront. Scheduling reports to auto-send according to a pre-set schedule keeps your CMO informed and keeps your programs on track. Pull in the Demandbase Keyword Intent Selector.

DemandBase 62

DemandBase CMO Sales Qualified Opportunity Demand Generation 62

Engagio

JANUARY 14, 2021

For starters, buyer journeys are more complex, and there are more people in the decision-making process at a B2B account. These two realities are making it so much harder and making it take longer ( Sales cycles are 22 percent longer , in fact, according to SiriusDecisions) to hit our goals. Then, set FIRE to your Sales strategy!

Ideal Customer Profiles 118

Ideal Customer Profiles Lead Ranking DemandBase Sales Qualified Leads 118

Directive Agency

FEBRUARY 22, 2019

Database marketing is a methodical approach to the gathering and processing of consumer data that is stored and maintained in a company’s database. Strategically, in conjunction with PPC advertising platforms, this information can be analyzed and used to create a personalized experience for existing customers, as well as new prospects.

Database Marketing 45

Database Marketing PPC Work Management Marketing Management 45