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Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

Some of these include Terminus, RollWorks, 6Sense, DemandBase, and more! If expensive clicks aren’t enough, B2B marketers typically battle complicated marketing funnels and long sales cycles. Proving ROI when top-of-funnel leads convert to sales-qualified opportunities in 30, 60, 90+ days can be challenging mountains to climb.