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Top-10 Demand Generation Vendor Blogs

LeadSloth

In my previous post I listed the Top-10 Demand Generation blog by marketers and consultants. Today I’ve put together a list of vendor blogs. Marketo Modern B2B Marketing Blog. Reachforce: The B2B Lead. Reachforce publishes almost daily Lead Generation tips.

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Apparently It’s Now Safe (Again) to Use “Free” in a Subject Line

The Point

In follow-up to the recent 2013 Marketo Summit , the marketing team at ReachForce , a leading provider of B2B data services, sent a message to attendees (including this blogger) crowing about the success of their traffic builder campaign , an email that generated a 42.8% The subject line that generated such success?

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Sales and Marketing Alignment — Find a Way!

The Mx Group

The B2B Lead and Marketo ). Marketo and Reachforce ). Sales and marketing alignment can increase marketing-generated revenue by up to 208%. Our demand generation experts can create the processes, scoring and lead management needed to drive company growth together. Benefits of Aligned Sales and Marketing.

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Summer Reading for B2B Marketers: 10 Must-Read Blogs to Get Back in the Zone

Adobe Experience Cloud Blog

Businesses are 67% better at closing deals when sales and marketing are operating in lockstep, according to joint research by Marketo and Reachforce. While it’s not a new concept, one of the hottest trends in B2B marketing this year is account-based marketing (ABM). Demystifying Social ROI in B2B Marketing.

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Top 10 Demand Generation Resolutions for 2014

The Point

It’s a new year, so what better time to get your demand generation strategy “in shape” for improved performance? If you don’t have that capability in place, look at marketing automation platforms like Marketo or reporting solutions like Full Circle CRM that can give you the data you’re looking for. Improve campaign measurement.

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12 Surprising B2B Marketing Spammers on Twitter

Digital B2B Marketing

Reachforce. Improve demand generation, speed leads to revenue with data quality and enrichment solutions for B2B marketing, integrated with Eloqua, Marketo & Salesforce. Reachforce was the first B2B marketer I noticed using favorite spam and I’m clearly a target for their program. Many voices.

Twitter 100
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The 2010 marketing technology proto-landscape did consolidate by 61%

chiefmartech

Of those that remain, some of them, such as Emma, Lithium, iPerceptions, Marketo, and (sort of) Sitecore, were actually acquired by private equity firms, but kept operating as stand-alone brands — so I didn’t circle them in red. Even with a constant conversion rate, you generate more net leads. But I suppose we could.