Remove Demand Generation Remove Eloqua Remove Software Remove Wiki
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150+ Questions for Your Marketing Automation RFP

Customer Experience Matrix

Summary: I've posted a list of nearly 200 RFP questions that I hope many people will adopt to their own needs. For business software vendors, all three are equally inevitable – and it's not clear which they dislike most. I do have a minor ulterior motive in posting this list. If it's used widely, buyers and vendors both benefit.

RFP 120
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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. 9) Collaboration — capabilities like wikis, sales-contributed content, voting and tagging.