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Is Salesforce.com a Player in Marketing Automation Software?

Webbiquity

Salesforce.com is the cloud computing darling of customer relationship management (CRM) software. They have significant control of mind share in that space, and their legacy in customer service and sales force automation software is strong. It is made up of sales, service and—wait for it—marketing! Share this on Facebook.

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Demand Generation Vendors Offer Few Social Media Applications

Customer Experience Matrix

Treehouse Interactive just introduced a “talk it up” feature that embeds “share this” buttons in Treehouse-generated Web pages and emails. This lets people easily send a Tweet, post to a Facebook wall or create a LinkedIn article that points to the original content. add social media data to prospect profiles.

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Treehouse Interactive Refines Its Features and Targets Larger Firms

Customer Experience Matrix

The system can now generate HTML code to embed forms within external Web pages, allowing users to create standard Javascript or Facebook -compatible non-Javascript versions, or both. The HTTP Send avoids API calls or Web Services, although Treehouse offers data exchange through Web Services as well.

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